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Baguette Academy: expansion to the food industry and crafts with Deegeat
news |Posted by Emmanuel on September 5, 2019
Initially positioned on the bakery and pastry professionals training and thanks to its Digital learning expertise, Baguette Academy extends its knowledge to the food industry and deploys its Deegeat brand. “Our proof of concept comes from a training in French pastries provided to 40 Chileans with our digital platform and three days in class. During […]
Initially positioned on the bakery and pastry professionals training and thanks to its Digital learning expertise, Baguette Academy extends its knowledge to the food industry and deploys its Deegeat brand.
“Our proof of concept comes from a training in French pastries provided to 40 Chileans with our digital platform and three days in class. During this summer 2017, we found that the combination of e-learning and field training worked well, remembers Emmanuel Tertrais, founder of Baguette Acedemy early. Since then, our online catalog has expanded by offering sixty courses in French of which 10 in English and Spanish, incorporating the references of CAP Bakery and Pastry diploma. Above all, we can adapt these formations to our different targets. ”
Since its creation, the concept of e-learning that the company, first installed at the Village by CA and now at Lyve Lyon West, proposes, interests other actors of the Food and agribusiness, a rather poor sector in the field of innovative training.
Deegeat, its other newly created brand, is now offering services to training centers, catering chains and agri-food companies. “We allow them to save time developing training modules, while customizing them to their needs and audiences. When you know that a well-trained bakery salesperson generates 10 to 20% more sales, the stakes are high, “says Emmanuel Tertrais. The Banette School, the Paul Bocuse Institute and the Companions of Duty (for the bakery and pastry trades, but also for stonemasons and masons) are among the clients of the young company.
Selected start-up totem by Lyon French Tech Food, Baguette Academy relies on a turnover of 200 000 € in 2019, with three employees. “We have invested almost € 300,000 in the creation of digital content, a greedy development in cash. We are looking to raise funds, nearly € 200,000, to continue the development of training modules and to hire an additional sales person. ”
August 20, 2019 – Stéphanie POLETTE – Journalist @letoutlyon
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